- 78% of Internet users conduct product research online.
- 78% of business people use their mobile device to check email.
- 40% of US smartphone owners compare prices on their mobile device while in-store, shopping for an item.
- 91% of email users have unsubscribed from a company email they previously opted-in to.
- 84% of 25-34 year-olds have left a favorite website because of intrusive or irrelevant advertising.
- 57% of businesses have acquired a customer through their company blog.
- 67% of B2B companies and 41% of B2C companies have acquired a customer through Facebook.
- The number of marketers who say Facebook is “critical” or “important” to their business has increased 83% in just 2 years.
- Companies that blog get 55% more web traffic.
In today’s market if you’re not doing it, your competitor probably is! The online channel has now become for some organizations their primary one to market, for these any availability issues would have a significant impact on their businesses. As a result, online advertising has become central to their marketing strategy providing them with a traceable, targeted, cost effective strategy that reaches a select or broad ranging market.
In comparison to traditional marketing and advertising, online advertising is providing organisations no matter what size a cost effective medium to reach their market. This market may be local, regional, or international thus offering a reach that would cost millions if traditional marketing and advertising mediums were used.
How can you improve your online advertising? Get started! Advertising online doesn’t need to be overly complicated but can provide you with almost immediate results.
Contact us today ……